Endeavor Malaysia has officially launched the sixth edition of its flagship growth-stage support programme, Scale Up by Endeavor, reaffirming its commitment to nurturing Malaysia’s next wave of high-impact entrepreneurs.
Now in its sixth cohort, the four-month program is designed to help high-potential startups scale faster and more strategically. Selected companies gain access to strategic mentorship, tailored insights, and Endeavor’s powerful global network of entrepreneurs, investors, and partners.
“At Endeavor, we believe great entrepreneurs deserve great support,” said Shan Li Tay, Managing Director of Endeavor Malaysia. “That’s what Scale Up by Endeavor is all about — surrounding promising founders with the right people, perspectives, and playbooks to help them transcend to the next stage of scale.”
Unlike conventional accelerators, Scale Up by Endeavor is built around the specific challenges faced by scaling startups. The program emphasizes one-on-one mentorship with industry veterans, hands-on workshops led by successful Endeavor Entrepreneurs, and long-term access to a global community of peers and supporters.
The latest cohort showcases the diversity and dynamism of Malaysia’s startup ecosystem, spanning sectors such as fintech, SaaS, e-commerce, F&B, and more. The six companies selected for Scale Up by Endeavor Cohort 6 are:
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Swipey – A finance operating platform that helps businesses manage receivables, payables, and unlock finance insights in one seamless dashboard.
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Machino – A homegrown footwear brand known for combining style with everyday comfort, using thick sponge insoles and arch-support designs.
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MessengerCo – An AI-powered corporate gifting and merchandise platform offering scalable, customizable solutions for distributed teams and clients.
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Nalé The Nasi Lemak Company – A modern F&B brand reinventing Malaysia’s beloved nasi lemak with bold flavours and premium ingredients.
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FusionQB – A data-driven tech company offering customer data platforms and “super-app” solutions to drive sales and improve customer experience.
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Direct Lending – A shariah-compliant digital lending platform catering to underserved credit segments, particularly for auto repairs and insurance renewals.
To mark the launch, Endeavor Malaysia hosted a special panel featuring past participants who shared their scale-up journeys and the role the program played during pivotal growth phases. The session included:
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Michelle Chai, Founder & CEO of Kintry (Cohort 3)
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Tzong Lee, Co-Founder & CEO of Trapo (Cohort 1)
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Pedram Rahmati, Co-Founder of KontactApp (Cohort 5)
Admission to the program remains highly competitive, with companies assessed based on traction, scalability, and leadership potential. What sets Scale Up by Endeavor apart is its ongoing support, even after the program ends — helping founders navigate challenges, avoid pitfalls, and scale sustainably.
As Malaysia continues to position itself as a regional innovation hub, Endeavor’s program is seen as a critical piece in bridging the gap between early traction and large-scale growth.
Cohort 6 companies are already demonstrating strong growth trajectories, with many poised to scale across borders and sectors. Through initiatives like this, Endeavor Malaysia is helping to shape a more resilient, founder-driven future for the region’s innovation economy.