JuiceUP Announces Open Payment Solution To Boost Malaysia’s EV Charging Experience

JuiceUP, a fully integrated end-to-end EV charging management cloud solution with contactless payment capabilities, has announced its commitment to transforming Malaysia’s EV charging experience with their seamless open payment solution system, an innovation of the company and first-of-its-kind in the country.

To advance the accessibility and convenience of EV charging nationwide, the launch also revealed strategic partnerships with industry leaders in EV, finance and payment solutions, renewable energy and IOT.

The event was graced by Yang Amat Berhormat Dato’ Sri Haji Fadillah bin Haji Yusof, Deputy Prime Minister and Minister of Energy Transition and Water Transformation.

Leveraging its expertise as a leading Software as a Service (SaaS) provider specialises in EV charging infrastructure management for Charge Point Operators (CPOs), the open payment solution system offers a universal solution that supports a variety of widely accepted payment methods, enabling users to effortlessly pay and charge their EVs with ultimate convenience at any charging networks, without the need for specific applications or subscriptions.

Harnessing the collective and robust expertise of key industry leaders in the EV, energy, banking and finance sectors, JuiceUP is poised to scale the frictionless EV payment solution coupled with a robust Chargepoint Management System (CPMS) nationwide, simplifying charging experience and driving forward the Malaysian Government’s ambition to boost EV adoption locally. Some of the esteemed friends of industry to mention include Visa, CIMB, Bank Islam, Bank Muamalat, PaidChain, CUCUK, JusEV, TNB Electron, EVPower, Gading Kencana, Malakoff, TELD, VSD Automation, Sinexcel, Reactive Energy and My Evolution.

“As more car manufacturers introduce affordable EVs, it is crucial that our charging/payment infrastructures and consistent user experience keep pace with the growing demands. We believe that innovation is a core driving force to bridge this gap and working closely with stakeholders in the EV ecosystem is key to accelerating this vision into reality. Our easy, fast and frictionless “Tap and Juice-up” open payment solution system is currently fully operational in key cities and we anticipate to cover 80% of the charging networks across Malaysia by 2025,”  said Benson Lim, Chief Executive Officer of JuiceUP.

“EV are gaining popularity in Malaysia, and drivers need quick and easy charging and payment options. Visa is a world leader in digital payments, supporting green transportation growth with our innovative solutions. We offer a fast, convenient, and secure way for EV drivers to pay by just simply tapping their debit or credit card. We are excited to partner with JuiceUP to enhance the payment experience for EV drivers in Malaysia, aligning with our mission to connect the world through the most reliable and secure payment network,” said Brandon Louie, Head of Merchant Sales & Acquiring, Regional SEA of Visa.

“It is my sincere hope to see all stakeholders, including industry leaders, financial institutions, renewable energy experts and business owners in coming together and build an enabling environment for the EV sector where we can leverage on each other’s expertise to create a strong and interconnected experience that continuously meets the growing demands of EV users. I am confident JuiceUP can be a relevant player in the electric mobility ecosystem that can significantly support our agenda of nationwide EV adoption and driving Malaysia’s energy transition agenda,” said Yang Amat Berhormat Dato’ Sri Haji Fadillah bin Haji Yusof, Deputy Prime Minister and Minister of Energy Transition and Water Transformation.

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