Shermaine Wong, co-founder and CEO of Cult Creative, has been recognised as the “Founder to Watch” at the prestigious Cradle PLUGIN 2024 conference. This accolade highlights Shermaine’s remarkable leadership and transformative contributions to Malaysia’s growing creator economy.
Organised by Cradle Fund, PLUGIN connects startups from the CIP Spark and Sprint programs with investors and corporate partners to foster innovation and collaboration. The event is a testament to Cradle’s unwavering commitment to nurturing the nation’s entrepreneurial ecosystem through funding, mentorship and strategic alliances.
The award, presented during the PLUGIN 2024 conference, underscores Shermaine’s credibility as a prominent startup founder among Malaysia’s most innovative startups.
“I am incredibly proud to have been awarded Founder to Watch at Cradle PLUGIN 2024. This ceremony spotlights the most innovative and resilient startups and we are truly honoured to receive this recognition. The invaluable support in funding and mentorship from Cradle has propelled our growth and empowered me to become a more effective leader, ready to drive Cult Creative and Malaysia’s creator economy to new heights,” said Shermaine during her acceptance speech.
Since founding Cult Creative in 2020, Shermaine has revolutionised the content creation landscape in Malaysia. Under her leadership, the company has launched the groundbreaking Creator Platform, which connects creators with opportunities, resources and brand collaborations.
In the past year alone, Cult Creative has disbursed RM700,000 to 2,800 creators, addressing challenges in monetization, audience engagement, and sustainable growth.
Shermaine’s recognition at Cradle PLUGIN 2024 reinforces Cult Creative’s position as a key driver in the creator economy, equipping Malaysian creators with the tools and connections they need to thrive. The company’s partnership with Cradle Fund exemplifies its dedication to nurturing impactful startups that propel innovation and entrepreneurship in Malaysia.